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ABOUT ME

I’m a dynamic digital marketing professional with extensive experience in social media strategy, paid search campaigns, and client account management. At TypoDuctions, I focus on enhancing brand visibility and engagement by creating effective social media strategies, designing engaging visuals, and optimizing content through SEO and keyword research. I manage client relationships, ensuring their digital marketing goals are met through data-driven insights and strategic budget allocation.


Prior to this, at Released Solutions, I took on a variety of responsibilities, including marketing, website design, web development, and digital media management. I helped small business owners leverage social media for growth, created content across various platforms, and managed Meta Ads to boost audience engagement. I also tracked audience growth and delivered digital solutions that drove results. With expertise in content creation, customer engagement, search engine marketing, and team management, I’m committed to helping businesses thrive in the digital space.

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Employment Experience

Education

Released Solutions LLC, Homestead, FL 

Web Developer / Social Media Manager

 

  • Utilized Photoshop, Illustrator, Canva, and Premiere Pro to create content for clients.

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  • Designed and developed responsive websites in WordPress and Joomla. Optimized landing pages to increase user traffic and using CSS and HTML for customization.

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  • Met with clients in person to take photos and video recordings of their business for social media.

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  • Worked with over 30 clients directly to manage their websites and create graphics

 

Fall 2011 - Fall 2013

Miami-Dade College

A.A. in Liberal Arts

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  • Classes focused on art and design concepts

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  • Highlighted courses: Adobe Photoshop I & Drawing I & II

Spring 2014 - Spring 2017

Florida International University

B.S. in Mass Communication and Journalism

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  • Track: Digital Media Studies

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  • Area of Concentration: Computer Science

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  • Courses: Media Management, Global Media and Society

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  • Multimedia Production and Visual Design Global Media.

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TypoDuctions, Pomona, NY

Account Manager / Social Media Manager

 

  • Increased a client’s followership and engagement by 30% through targeted social media strategies and optimized content creation within 5 months of onboarding. 

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  • Conducted keyword research and SEO analysis to optimize content for search engine visibility, resulting in an improvement in search rankings.

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  • Designed compelling graphics and optimized content using SEO and keyword research to maximize client online presence and performance.

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  • Managed client relationships by conducting bi-weekly meetings to deliver performance updates and optimize social media strategies.

 

  • Facebook - White Circle
  • YouTube - White Circle
  • Twitter - White Circle
  • LinkedIn - White Circle

© 2020 by Kenessa Durrum

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